How Brands Should be Using NFTs
A summary post with links to useful non-technical information about NFTs, primarily discussions about the use cases, to help people understand what's happening with NFTs and, more importantly, why it matters....
David Bressler
A B2B sales person's secret weapon. I'm founding product marketer at BackBox, have worked in 35+ countries, and hold an MBA in international business. I'm also an author, just search for me on Amazon.
What does it mean to be 'blockchain agnostic'?
B2B software often arrives with its own set of big words. Being agnostic is simply an abstraction layer in software development that separates concerns to allow a decoupling of dependencies between two layers of technology....
Courage and Conviction
A funny thing happened about six weeks ago. I was catching up with an old boss, something I've...
Signalling Innovation
An exclusive offering combining physical and digital elements... but limited to Polygon. I'm a huge fan of Polygon but this feels like a limiting decision. Read on to learn more about what mass market retailers need to do as they bundle NFTs with physical products....
Tokengated Commerce
I have this model for explaining how mobile evolved that gives a lot of insight into NFT Commerce. It's early, and if you're wondering why NFT commerce matters because it looks like everything in the past, read more to understand where we're heading....
Calling it Broken is Generous
It's more corrupt than broken, but hey, what do I know? We are seeing how broken the traditional...