David Bressler

A B2B sales person's secret weapon. I'm founding product marketer at BackBox, have worked in 35+ countries, and hold an MBA in international business. I'm also an author, just search for me on Amazon.

Nov 16, 2021

1 min read

I Don’t Understand

It’s been super-obvious that direct to consumer subscriptions are a “better business model” and yet, P&G, J&J, and their peers after all this time still don’t have an offering. Why?...

Image of: It's Just Not Working: Delta Dental Edition

Nov 03, 2021

6 min read

It's Just Not Working: Delta Dental Edition

Enterprise integration is complex. Business processes are complex. Companies and teams are not organized to work across org boundaries and so it falls on users to learn how to work around broken tech implementations to get what we need....

Image of: Are They Bad at What They Do or…

Oct 29, 2021

2 min read

Are They Bad at What They Do or…

Is it just that they don’t give a f*&k? Yeah, I cursed. I'm tired, sick...

Image of: Your Employer Resents (Paying) You

Observations

Oct 20, 2021

5 min read

Your Employer Resents (Paying) You

Big companies wish they could cut more employees, wages are stagnating, the workday is never ending. And, companies are surprised people don't want to come back to the office? I want what leadership is smoking....