A B2B sales person's secret weapon. I'm founding product marketer at BackBox, have worked in 35+ countries, and hold an MBA in international business. I'm also an author, just search for me on Amazon.
I would think a browser is a browser. It's not. Some things work better in Chrome. But, that's not my problem. My computer has a browser, and if you want me to use your software, it needs to work in Safari or I consider it broken....
Watch customer behavior to understand your own competitive landscape better or you're going to lose. Consider the job your customer is hiring you to do, rather than only your own internal process and legacy behaviors....
Moving is hectic. Last minute, I grabbed an app and mapped my old space for posterity, but it didn't work terribly well. Then I found Polycam. It's fast, fun, and creates really detailed memories of places you want to remember....
Sometimes companies purposely make it hard to unsubscribe. Apple makes it easier if you know where to look and how subscriptions work. Here's a simple step-by-step how to that will help you navigate and cancel your kids' subscriptions....
Here's a math app recommended to me by a parent of a child with dysgraphia. It's really helped them improve the quality of remote-schooling during covid....
Key to successful ‘digital transformation’ is the 'transformation' -- the world is mostly digital by now. Companies must transform their products from exposing 'their own process' through digital channels to delivering their value into delightful customer experiences....
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