In this post, I some incredible reviews of my recent keynote at the Banrisul IT Forum in Brazil where I presented to a huge audience of people trying to understand how IT is going to change as a result of Digital Transformation.
IDC says it’s about becoming ‘customer first’. Digital transformation is a customer-centric business strategy (Sandra Ng, Group Vice President, IDC) Gartner agrees and adds: Half of the CEOs surveyed expect to see substantial digital transformation in their industries, or for their industries to be almost unrecognizable within five years It appears that the transformation to […]
Digital Transformation implies more “digital assets”. Taking advantage of those assets should have an obvious requirement – software. Software that a company has to write. More assets, more competitive advantage ==> more software. How do companies think they can reduce IT budgets and create MORE software? Crazy, right? What should companies do? Read on for the answer.
IDC says Digital Transformation is about being ‘customer first’. But what are we transforming from? Where are we transforming to? When “digital” first happened, it was about access. Now, the competitive vector is about experience. When customer experience matters how will you step up your software production capabilities to compete effectively?
Many confuse Customer Experience with User Experience. Customer Experience is about putting the customer first, figuring out what to deliver to the customer. User Experience is about how to deliver the Customer Experience. Here are 3 Customer Experience failures in spite of nice User Experiences.
Powerpoint, in fact all office apps, are really frustrating. I have a question for you…