Where’s Your Heart? Foundation is a US non-profit organization I founded to improve people’s lives through altruistic living.
Big words, but what’s it mean?
You know that feeling you get when you do something good (something altruistic)? At Where’s Your Heart? we believe that feeling is important. It turns a bad day into a good one, or at least makes a tough day a little easier. We’ve all felt it, right?
Well, a problem is that the feeling is fleeting. No, not the right word. It’s not the feeling that’s fleeting, but the experience. There are a bunch of reasons this happens, but we can summarize:
- Charities don’t focus on the experience of their donors, they rightfully focus on their charitable missions;
- That feeling is pretty hard to measure, and so the benefits we get from that feeling are even further “out-there”.
So, what are we going to do? We’re going to focus on that feeling. Then, we’re going to use social media to nurture and share it. In short…
Where’s Your Heart? will create, nurture, and share that feeling ™
Well, to improve people’s lives (weren’t you paying attention in paragraph 1?!?). In fact, I think it might do more. A lot more.
I believe there is an interesting confluence of social media, charitable awareness, and a valuing of the “group experience”. Consider Where’s Your Heart? my contribution to this new culture. A culture that could elect Barack Obama president, and make people (at least for one day) feel like they changed the world. A culture that is turning away from the 9–5 materialistic lifestyle, and looking for something different. A culture where we can break down global borders and come together around something bigger. Pick your favorite disaster. Katrina. Haiti. Indonesia’s tsunami. People rallied, and for a moment we were connected around coming together. And we felt better for it. We’re learning to have a different impact on the world around us, and Where’s Your Heart? is going to be a part of it.
I want to keep this short and readable. So, I’m going to stop here for now with one request. If I’ve caught your attention please become a fan on Facebook. Facebook is going to be our primary web site and media outlet for the time being.
I’m sure you’re dying to know “how” we’ll do this. Stay tuned. That’s the next post.