Archive

Archive for the ‘Presentation Skills’ Category

“Hi, It’s Hollywood…”

January 29th, 2010 Bressler 2 comments

There’s a ton going on here at Progress, and a lot of it affects me. I’ve been particularly quiet, in part because the things happening aren’t necessarily what I’m able to speak about openly. It’s a judgment call of course, as I have no editor but my own ethical conscience.

In particular, I’d like to weigh in on the Savvion acquisition we just completed and my new role. But, I don’t feel comfortable doing either just yet.

I recently had the opportunity to present to the entire company during our annual sales conference keynote; a presentation that was streamed out to all our offices. I’ve got the recording, and I believe it to be appropriate to share that experience as part of my online resume/blog.

So, what you’ll hear/watch/read here is a bit about our go to market strategy and message through the charade of an executive sales call that uses a solution demonstration to convince a fictional CEO, Pete, of the value that Progress can help him and his company achieve.

Read more…

It’s Been a Crazy Week: Technology, Iaido, & Non-Profit Changes!!!

June 27th, 2009 Bressler No comments

Really sorry I’m not blogging more! I wish I had time, but I’ve been quite busy. Next week looks to be even busier, as I am taking a two day “power messaging” course given by my colleague Rick.

A few quick updates for the week:

Read more…

Categories: Life, Presentation Skills, Technology, WYH? Tags:

Goal of Presenting: Differentiate or Die

March 31st, 2009 Bressler 2 comments

Yesterday, I had the opportunity to hear Yousef Khalidi from Microsoft talk about Azure. I think the presentation was weak, though I really appreciated the long and honest QA at the end of the session, and wish more presenters had made time for one.

In particular Yousef missed a great opportunity to educate and differentiate. By creating a presentation that was at least 90% either publicly available information on his product or established information about cloud computing, his session added very little value and left people wanting more. This feeling was apparent in the both the content and tone of the questions he received.

3 things jumped out at me that we can all learn from, Read more…