Enterprise Software Sales

Progress Software Divests Talent and Innovation

Progress Software’s strat­egy of cre­at­ing a multi-tenant PaaS infra­struc­ture to cap­i­tal­ize on big data is sound. Try­ing to do it with Main­frame, CEP, and data­base dri­vers is the con­fus­ing part. Read Neil Ward-Dutton’s analy­sis for good perspective.

On Technical Selling

When we tell our cus­tomers about our prod­ucts, we don’t need to tell them about every sin­gle fea­ture. What we need to do is get them inter­ested enough to take the next step. So, in fact, we often need LESS infor­ma­tion, and the infor­ma­tion we share needs to be pre­sented in a way that tells a […]

The Difference

The dif­fer­ence between doing every­thing, or doing one thing and doing it really well. We’re going to see enter­prise soft­ware ven­dors cre­at­ing appli­ca­tions for iOS and Android. This is doing every­thing. The fact it, there isn’t a cor­po­rate tablet mar­ket, there’s an iPad mar­ket. Ven­dors, like every­one else, have lim­ited peo­ple to work on products. […]

If You Present on a Mac, You Need These

Quick week­end post. Two appli­ca­tions that I find indis­pens­able for doing pre­sen­ta­tions from my mac: Caf­feine. Tiny (and free) pro­gram that sits in your menu bar to quickly let you pre­vent your com­puter from going to sleep or dim­ming the screen. Cam­ou­flage. Another tiny pro­gram that sits in your menu bar to quickly hide all the icons on […]

The Cost-Value Conundrum

Let’s start with a rid­dle. Imag­ine that you are respon­si­ble for your company’s tele­phone infra­struc­ture and are tasked with buy­ing a whole new sys­tem. You’re given just one cri­te­ria on which to eval­u­ate your choices, cost. What sort of tele­phone sys­tem do you buy? I’ll get to the answer in a sec­ond (this is called “building […]