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David Bressler

B2B Go-to-Market Storytelling

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Digital Transformation

Digital Transformation is a marketing word that's thrown around too liberally, making Digital Transformation efforts difficult to design or measure. I have some strong opinions on what Digital Transformation is, and my conviction is only getting stronger over time.

I’m not that slow, but sometimes…

September 10, 2019

So, I'm digging my new gig at Axway. The health technology (insurance, prescriptions, dental, flex spending... all separate sites / phone …

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Cold and Unapologetic

August 23, 2019

Yeshiva University spent decades covering up the predatory behavior of multiple rabbinical staff, including that of the assistant principal. …

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The Coolest iPhone Hack I’ve Seen

July 8, 2019

The picture below speaks for itself, useful when upgrading to an new iPhone and moving data over from a backup. I never understood why it …

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