Why I Love Math and Hate Marketing People

Apples are an all-American success story-each ...

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By now you’ve  heard. iPad 2 is here. With a price increase.

Apple’s raised the price per pound of the device. There they go, tak­ing advan­tage of the con­sumer again.

The orig­i­nal entry level iPad, a $499 prod­uct, gave us wifi and 1.5lbs of cool tech­nol­ogy. For that same $499, the iPad 2 still gives us wifi, but now we only get 1.3lbs of cool technology.

The orig­i­nal iPad cost $333/lb, while the iPad2 has that jacked to $384/lb. That’s over a 15% price increase!

Don’t you see what they’re doing?